Twitter's approximately 330 million users can now send tweets on that are up to 280 characters in length, Twitter announced Tuesday. That is double its previous limit of 140 characters.In September, Twitter tested longer tweets on a small group of users. The company says they found those with an expanded character limit spent less time editing their tweets, spent more time on Twitter, and interacted with more users on the social network."We saw
Many real estate professionals have become keenly aware of targeted wire fraud scams that include email impersonation tactics. A growing avenue cyber criminals are using to get highly sensitive financial data is known as spear phishing, according to Asaf Cidon, vice president of content security for Barracuda Networks, a data protection company.Spear phishing is a highly targeted and researched personal attack that is difficult to detect. Ha
Your clients may one day live in a battery-powered home, and that’s getting closer to reality for homeowners in New York, California, Massachusetts, Hawaii, Vermont, and Arizona. Many municipalities in those states are revamping their electrical grids and turning to batteries to make them more efficient. But the average homeowner likely won’t notice the change. Most plans call for batteries to be tucked into a sort of neighborhood junction bo
Amazon’s announcement that it plans to build a second headquarters in the U.S. has sent cities frantically submitting applications to try to be the chosen second home to the online retailer. Amazon plans to announce the new location next year.The reason cities are in a rush to submit proposals is that Amazon’s new headquarters promises to bring up to 50,000 new workers with an average salary topping $100,000 all over the next 10 to 15 years.
Cyber security officials are warning Yahoo users to refresh their account passwords immediately and change their security questions and answers. And don’t do it only on Yahoo but also on all of your other accounts that use information similar to your Yahoo account.A 2013 hack of Yahoo accounts potentially stole the information of up to 3 billion users. That is triple the number of users Yahoo had first reported.The company says scammers are now
Some 2.5 million more people than originally reported were affected by the recent Equifax data breach, the credit bureau said Monday. The estimate of the number of Americans whose personal information was potentially exposed is now 145.5 million—the largest hack on record. Cybersecurity firm Mandiant, which was hired by Equifax to investigate the hack, found the additional compromised accounts in a forensic review.The information hackers were a
Online and offline marketing work best hand-in-hand. But many real estate pros have given up on a direct mail strategy, even though if you combine it with other channels, “it can help you show customers and prospects you’re truly invested in them,” says McKenzie Gregory, content writer for e-marketing platform Emma. Gregory offers four ideas in her recent article on how to synchronize direct mail so that it supports your digital marketing.
Whether you're considering the heart of the city or nearby suburbs, many enjoy or depend on bikes for recreation and commuting. New technology can widen the horizon as you scope out new homes.While a number of companies make e-bikes, with electric motors that typically have a range of 30 miles or so, Delfast plans to introduce a new model with a range of well over 200 miles, potentially offering a week's worth of commutes on one charge. Curbed de
Indoor air pollution is present even in housing that has been built according to green standards, according to a new study by the Silent Spring Institute, which appears in the journal Environment International.Researchers collected nearly 100 air and dust samples from newly renovated subsidized housing in Boston before and after residents moved in. The building had been renovated to eco-friendly standards, particularly for energy efficiency. Re
Video promotion—specifically on YouTube—is an integral part of many real estate professionals' marketing, and smartphone videos are a quick, easy way to capture shareable content for your business. But vertical videos can look lost in YouTube's player, which is formatted for horizontal shots so it ends up with black bars on the sides. That’s about to change.YouTube is planning an update that will allow its player to seamlessly change shape
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